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Marketing


Our goal is to search out new and innovative ways to provide exposure for you and/or your project, allowing you to achieve your goals both in the short-term and in the long-term. While equally as important as a solid PR plan, a well-crafted marketing plan allows you to reach a specific market in a controlled and concise manner. Maximizing the marketing potential of your project could be as simple as adding a direct response card for your CD or developing a street team through your website or as complex as a multi-level national multimedia campaign.

  • Explore cross-promotional opportunities
  • Design and expand presence on online networking communities (MySpace, Facebook, Fan Messageboards, Digital Rodeo, Friendster, Pure Volume, Mog)
  • Conceive and execute promotions including contests, giveaways and strategically placed extra content
  • Advertising advisement, design and placement
  • Submit music for podcast airplay and to online radio stations
  • Lifestyle outreach in relevant markets
  • Collaborate with national retailers and independent retail coalitions for potential advertising, special placement and promotional opportunities
  • Tour marketing, creating the right relationships in every market to maximize exposure and show income